The social distancing measures adopted during the pandemic have seen the total reinvention of our concept of 'store' with brands pivoting to a digital-first strategy by default, overnight. Join VMLY&R's Jon Bird, The Brand Agency's David Burton and Wunderman Thompson's Neil Kelly as they discuss what this shift will mean for retail priorities - especially in terms of e-commerce and technology - in the short term, as well as for consumer behaviour in the long term.
Jon Bird - firstname.lastname@example.org
David Burton - email@example.com
Neil Kelly - firstname.lastname@example.org